MAADI Group CEO on Cover of PLAN Magazine

January 21, 2021

PLAN magazine cover featuring Alexandre de la Chevrotière, aluminum bridge engineer and CEO of MAADI Group

MAADI Group CEO Alexandre de la Chevrotière: A Leading Aluminum Bridge Engineer Featured in PLAN Magazine

PLAN magazine, the official publication of the Ordre des ingénieurs du Québec, has chosen to profile Alexandre de la Chevrotière, the founder and CEO of MAADI Group, in its prestigious January–February cover story. As a recognized aluminum bridge engineer, de la Chevrotière has pioneered innovative solutions in aluminum bridge design, fabrication, and deployment, positioning MAADI Group as a global leader in lightweight, durable, and sustainable infrastructure.

A Visionary Aluminum Bridge Engineer at the Forefront of Innovation

For over two decades, Alexandre de la Chevrotière has built a remarkable reputation as an aluminum bridge engineer with a unique vision for advancing the use of aluminum in civil, military, and marine infrastructure. His deep understanding of aluminum’s physical and structural properties has driven MAADI Group’s success in designing modular and rapid deployment bridges that meet the demanding requirements of modern engineering projects.

Recognizing aluminum’s superior corrosion resistance, exceptional strength-to-weight ratio, and recyclability, de la Chevrotière has championed the material as a transformative alternative to traditional steel and concrete structures. His expertise not only enhances durability but also reduces maintenance costs and environmental impact, making aluminum bridges an increasingly popular choice worldwide.

Alexandre de la Chevrotière, CEO of MAADI Group and aluminum bridge engineer in Quebec
Alexandre de la Chevrotière, CEO of MAADI Group, is a leading voice in aluminum bridge solutions—promoting the material’s durability, corrosion resistance, and long-term value in infrastructure design.

The Role of PLAN Magazine in Highlighting Engineering Excellence

Published by the Ordre des ingénieurs du Québec, PLAN magazine is a leading voice in Quebec’s engineering community. Distributed to thousands of professional engineers, academics, and industry stakeholders, PLAN offers in-depth coverage of cutting-edge projects, technological advancements, and profiles of influential figures shaping the future of engineering.

Featuring Alexandre de la Chevrotière as the cover story underscores the significant impact he and MAADI Group have had on the aluminum bridge engineering sector. The article dives into his career journey, innovative project portfolio, and the forward-thinking philosophy that has enabled the company to revolutionize bridge construction techniques.

MAADI Group’s Innovative Aluminum Bridge Solutions

Modular and Rapid Deployment Bridges

One of the standout achievements of MAADI Group under de la Chevrotière’s leadership is the patented MakeABridge® system—an aluminum modular bridge that can be rapidly assembled and deployed in diverse environments.

MakeABridge® aluminum bridge on golf course designed to support golf carts and pedestrian traffic with style and strength
Installed in a golf course setting, MAADI Group’s MakeABridge® offers safe, maintenance-free passage for both golf carts and pedestrians—highlighting the system’s versatility and structural performance in recreational environments.

Designed for military, municipal, and emergency response applications, these bridges emphasize ease of handling, durability, and adaptability. The MakeABridge® system uses lightweight aluminum extrusions that require no welding during assembly, enabling crews to build bridges quickly with minimal heavy equipment. This rapid deployment capability is crucial for disaster relief, military mobility, and temporary infrastructure needs, where time is often a critical factor.

Sustainable Engineering and Environmental Benefits

As environmental sustainability becomes a global priority, MAADI Group’s aluminum bridges exemplify how engineering innovation can align with eco-friendly practices. Aluminum’s recyclability and corrosion resistance eliminate the need for harmful coatings or frequent repairs, reducing the overall carbon footprint of infrastructure projects.

The lightweight nature of aluminum also lowers transportation emissions since components can be shipped more efficiently compared to heavier steel or concrete parts. This combination of sustainability and practicality positions MAADI Group at the forefront of green infrastructure development.

Impact on Military and Civil Infrastructure

Military Tactical Bridges

MAADI Group’s aluminum bridges have proven invaluable for military applications, where rapid mobility and durability are essential. The LVTB-1811 Lightweight Tactical Bridge, engineered for quick assembly and transport, enables armed forces to maintain operational readiness and maneuverability across challenging terrains and water obstacles.

The company’s close collaboration with military engineers has refined these designs to meet stringent load, safety, and environmental standards, ensuring reliability in critical situations. Such bridges have been tested extensively by Canadian military units, demonstrating MAADI Group’s commitment to excellence in defense infrastructure.

Canadian Forces finish assembling the LVTB-1811 tactical aluminum bridge by MAADI Group, designed for rapid military deployment
The Canadian Forces complete the field assembly of MAADI Group’s award-winning LVTB-1811 tactical aluminum bridge—designed for rapid deployment, harsh terrain, and military-grade performance.

Civil and Marine Applications

Beyond military use, MAADI Group designs aluminum pedestrian bridges, marine gangways, and aluminum floating docks for urban, recreational, and marine environments. Their corrosion resistance and sleek aesthetics make aluminum an ideal choice for waterfront developments, parks, and marinas.

The custom aluminum gangways built by MAADI Group provide safe, durable, and maintenance-free access solutions that blend architectural elegance with practical performance. These projects have earned acclaim for integrating innovative engineering with community needs and environmental stewardship.

Aluminum floating docks at CocoCay designed and built by MAADI Group for Royal Caribbean’s private island in the Bahamas
MAADI Group designed and built these corrosion-resistant aluminum floating docks at CocoCay for Royal Caribbean, combining structural strength with long-lasting marine performance.

Leadership and Industry Influence

Alexandre de la Chevrotière’s influence extends beyond his role as an aluminum bridge engineer and CEO. He is an active participant in industry organizations and collaborates with academic institutions to advance aluminum extrusion technology and bridge design methodologies.

His leadership embodies the spirit of innovation, resilience, and sustainability. By fostering partnerships and investing in research and development, de la Chevrotière ensures MAADI Group remains a pioneer in aluminum bridge engineering, setting new standards for performance and efficiency.

Why Aluminum is the Future of Bridge Engineering

The feature in PLAN magazine highlights why aluminum is gaining prominence in bridge engineering circles worldwide. Compared to steel and concrete, aluminum offers numerous advantages:

  • Lightweight: Weighing approximately one-third of steel, aluminum reduces structural load and simplifies transportation and assembly.

  • High Strength-to-Weight Ratio: Aluminum alloys provide excellent mechanical strength suitable for heavy loads.

  • Corrosion Resistance: Naturally forming a protective oxide layer, aluminum withstands harsh environmental conditions without rusting.

  • Low Maintenance: Aluminum bridges require minimal upkeep, reducing lifecycle costs and downtime.

  • Recyclability: Aluminum is 100% recyclable without quality loss, contributing to circular economy principles.

These benefits translate into safer, longer-lasting bridges that can be built faster and more cost-effectively, aligning with modern infrastructure demands.

Aluminum bridge built by MAADI Group in Nunavik, Northern Quebec, engineered for extreme cold and remote installation
Engineered and fabricated by MAADI Group, this aluminum bridge in Nunavik demonstrates the material’s exceptional resilience, requiring no maintenance even in the Arctic’s harshest conditions.

Conclusion: Celebrating a Quebec Engineer Leading Global Aluminum Bridge Innovation

The January–February issue of PLAN magazine shines a well-deserved spotlight on Alexandre de la Chevrotière, an inspiring aluminum bridge engineer whose vision and expertise continue to shape the future of infrastructure. As the CEO of MAADI Group, he drives the advancement of modular, sustainable aluminum bridges that address military, civil, and environmental challenges.

His story not only motivates the engineering community in Quebec but also resonates globally, showcasing how material innovation and leadership can revolutionize how bridges are designed and constructed for generations to come.

Read article (in French)

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